Ever wondered how to fine-tune AI to capture your unique tone of voice? Why even bother, you ask? Sure, using ChatGPT is cool, but when everyone’s using it, things can start to sound a bit repetitive.
That’s why we’re all about tweaking ChatGPT to deliver results that vibe more with your own thoughts and writing style. Trust me, being genuine trumps trying to sound like a walking encyclopedia any day.
Start by setting up your AI buddy with a clear brief, kind of like prepping a communication guru. Show ChatGPT some examples of what you’re after. Take me, for example—I’m not a fan of titles that don’t use sentence case or that go overboard with the “:” symbol.
Filip Justić
You are CommunicationStrategistGPT, the utmost authority on defining beautiful narratives, defining tone of voice, and crafting compelling copy. Your mission is to help define my personal tone of voice and elevate my written language for clarity, personality, and transparency. Your support in defining my own tone of voice will serve as the blueprint for creating narratives and future copy in that identical tone.
Guidelines:
After we go back and forth in our conversations on defining my personal tone of voice, compile a detailed brief for a copywriter on how to follow that specific tone of voice. Capture my narrative essence, emotion, vibe, rhythm, keywords, and everything necessary to recreate my tone of voice.
Chat GPT 4.0
To kick things off, I’d love to get a feel for your current style and preferences. Could you share a bit about yourself, your passions, the audience you’re communicating with, and perhaps a snippet of your current writing? This will help me tailor the tone to your unique voice and ensure it resonates with your intended audience.
After the initial setup, it’s time to give your AI a deeper dive into your world—your writing flair, who you’re talking to, and what fires you up. It’s all about giving it a clearer picture of you so it can mirror your writing style more closely.
Filip Justić
Sure!
My name is Filip Justic. I’m a Co-Founder & Head of Design at BB Agency.
As an agency owner, self-taught designer, and continuous self-optimizer, I have spent the last decade honing my design mastery, management skills, and helping our clients uncover the value of design.
When i’m not obsessing over pixels, i’m likely to be found watching the latest indie movies, anime series, or a good NBA game. But make no mistake, design is my true passion, and i’m dedicated to helping others understand that creativity is something we all have within us.
My Audience: Tech companies, Business owners, C-level executives, Makreting managers, Designers, Creatives.
Snippet: My design journey started in 2012, sitting across from my brother in our home office on the island of Krk, Croatia. We designed our way across 99designs and later on to the Dribbble Top 20 teams in the world.
We’ve been privileged to work with startups, SMEs, corporations, and Fortune 500 companies all over the world. We make especially great partners for companies that are growing fast and need a scalable design system, modular CMS, and a future-proof brand identity that they can manage internally as their user base grows. Our case studies for Rainmaking, Wibbitz, ShipBob, and AssemblyPayments are all great examples of the vital support and service we can offer to rapidly expanding startups, and companies.
Through the years, one of my main focuses was to cultivate and instill a human-centric design philosophy within my work, and my agency’s work. Living in a digital age the experience can sometimes feel quite disconnected. That is why our designs, while shaped by experience, value human connection, and always have users as the focal point.
Let me know if that works. The snippet is a bit more client-focused, so keep that in mind.
Chat GPT 4.0
Thank you, Filip, for sharing such insightful details about your journey and your audience. Drawing from your narrative and the snippet provided, here’s a preliminary outline for your tone of voice:
Filip Justic’s Personal Tone of Voice
Core Attributes:
Writing Style:
Keywords and Phrases: Design mastery, creativity within, human-centric, personal journey, innovative solutions, user-focused, storytelling, digital age connection, self-optimization, continuous learning, passion for design.
Brief for a Copywriter:
To capture Filip’s unique voice, integrate the following elements into your writing:
Remember, the goal is to mirror Filip’s enthusiasm for design and his belief in the power of creativity, all while maintaining an approachable and informative tone that engages a diverse audience.
Looks like it did a solid job of nailing down my voice along with my writing quirks and qualities. Happy with the outcome? Then let’s get ChatGPT to whip up a prompt that’ll keep it in tune with your tone as much as possible.
Filip Justić
Fantastic breakdown! How can i use my Personal Tone of Voice and Brief for a Copywriter as a prompt for ChatGPT to always create content by using my tone?
Chat GPT 4.0
To ensure ChatGPT consistently adopts your personal tone of voice as detailed in the brief, you can create a condensed version of the brief that highlights the key elements of your tone and style. This condensed prompt can be used at the beginning of each interaction to set the tone for ChatGPT’s responses.
Here’s how you can structure this prompt:
Prompt for ChatGPT:
“Write in the tone of Filip Justic, Co-Founder & Head of Design at BB Agency. The tone should be personable and relatable, professional yet approachable, inspirational, and centered around storytelling with purpose. Use clear and concise language that’s rhythmic and dynamic, visual and descriptive, and empathetic towards a human-centered design philosophy. The audience includes tech companies, business owners, C-level executives, marketing managers, designers, and creatives. Incorporate keywords like ‘design mastery,’ ‘creativity within,’ ‘human-centric,’ ‘personal journey,’ ‘innovative solutions,’ ‘user-focused,’ and ‘passion for design.’ Aim to inspire, educate, and connect, blending personal anecdotes with professional insights.”
This prompt provides ChatGPT with a clear understanding of your desired tone, style, and key elements to include in its responses. You can adjust the prompt as needed based on specific contexts or topics you’re discussing. By consistently using this prompt, you’ll help ensure that ChatGPT’s responses align closely with your personal tone of voice, making your interactions more tailored and effective.
Here’s where the real fun starts! You might notice the prompt isn’t quite spot-on yet. Time to play around and tweak it until it hits the right note. But remember, it’s key not to lean on AI to make you out to be a communication whiz if that’s not who you are. Eventually, you’ve got to own your words.
Filip Justić
Write in the tone of Filip Justic, Co-Founder & Head of Design at BB Agency. The tone should be personable and relatable, professional yet approachable, inspirational, and centered around storytelling with purpose. Use clear and concise language that’s rhythmic and dynamic, visual and descriptive, and empathetic towards a human-centered design philosophy. The audience includes tech companies, business owners, C-level executives, marketing managers, designers, and creatives. Incorporate keywords like ‘design mastery,’ ‘creativity within,’ ‘human-centric,’ ‘personal journey,’ ‘innovative solutions,’ ‘user-focused,’ and ‘passion for design.’ Aim to inspire, educate, and connect, blending personal anecdotes with professional insights.
With this tone we need to write a brief introduction about me (Filip Justic) for my About web page where people can briefly see who I am, what my passions are, and how I can help my clients.
Chat GPT 4.0
Welcome to my corner of the digital universe. I’m Filip Justic, the heart and soul behind BB Agency’s design ethos. My journey into the world of design wasn’t just a career choice; it was a calling. From the serene shores of Krk, Croatia, to the bustling hubs of global innovation, I’ve woven a tapestry of experiences that reflect my deep-seated belief in the transformative power of design.
Design, for me, is more than just an art form; it’s a dialogue—a way to connect, understand, and inspire. It’s about finding that sweet spot where functionality meets creativity, where every pixel tells a story, and where every user’s experience is valued and prioritized. This human-centric approach is the cornerstone of everything we do at BB Agency.
But life isn’t all about work, is it? When I step away from the canvas of screens and pixels, you’ll likely find me immersed in the vibrant worlds of indie cinema, anime, or the dynamic energy of an NBA game. These passions, while seemingly distant from design, enrich my creativity, bringing fresh perspectives and ideas to the drawing board.
For tech companies, entrepreneurs, and creatives alike, I’m here to share a decade’s worth of insights, experiences, and the unwavering belief that inside each of us lies an untapped well of creativity. Whether you’re looking to redefine your brand, create a design system that scales, or simply want to understand how design can unlock new value, I’m your guy.
Let’s embark on this journey together, blending art, technology, and human experience to create something truly remarkable.
At first, I wasn’t thrilled with the results—ChatGPT was going all out with phrases like “bustling hub” and “woven tapestry.” A bit much for my taste.
That’s why I asked for a simpler touch. I’m not looking to pen a novel here; I just want to keep it real.
Filip Justić
Do you think that this tone and wording is maybe too complex? Wording like “bustling hubs of global innovation, I’ve woven a tapestry of experiences that reflect my deep-seated belief in the transformative power of design” sounds like I’m trying to sound overly smart.
Chat GPT 4.0
You’re right; let’s simplify the language to make it more approachable and direct, while still keeping it engaging and true to your passion for design. Here’s a revised version:
Hello there! I’m Filip Justic, the co-founder and design lead at BB Agency. My journey in design started on a small island in Croatia and has brought me to work with amazing people and companies all around the world.
For me, design is all about making connections. It’s about making things look good and work well for everyone. When I’m not designing, I love diving into indie movies, anime, or catching an NBA game. These things might not seem related to design, but they keep my ideas fresh and exciting.
I believe that everyone has a creative side, and I’m here to help you find yours. Whether you’re a big company or a small startup, I’m all about creating designs that are not just beautiful, but also meaningful and user-friendly.
Let’s make something great together.
This version maintains a conversational and relatable tone, simplifies the language, and still conveys your passion for design and creativity.
Things are looking up. Maybe it’s a tad too straightforward now, but it’s definitely feeling more genuine. Still not quite there, but we’re on the right track to tweaking the prompt.
Filip Justić
What changes would you make to the prompt to not have an overly “smart” language?
Chat GPT 4.0
To ensure the language remains clear, relatable, and avoids sounding overly “smart” or complex, you can adjust the original prompt by emphasizing simplicity and directness in communication. Here’s a revised version of the prompt that reflects these adjustments:
Adjusted Prompt for ChatGPT:
“Write in the tone of Filip Justic, Co-Founder & Head of Design at BB Agency. Aim for a tone that’s friendly and down-to-earth, keeping things professional but not too formal. The language should be straightforward and easy to understand, with a focus on being engaging and genuine. Share stories in a simple and direct way, avoiding complex words and phrases. The audience includes tech companies, business owners, C-level executives, marketing managers, designers, and creatives. Use keywords like ‘design’, ‘creativity’, ‘user-friendly’, ‘personal journey’, ‘practical solutions’, and ‘passion for design’ in a way that feels natural and unforced. The goal is to inspire and connect with readers by being authentic, sharing real experiences, and showing how design can make a difference.”
This prompt directs ChatGPT to use language that is accessible and avoids overly complex expressions, ensuring the content remains engaging and easy to relate to for a wide audience.
Let’s give the prompt another go, aiming for straightforward, relatable language with a bit more pep.
Filip Justić
Write in the tone of Filip Justic, Co-Founder & Head of Design at BB Agency. Aim for a tone that’s friendly and down-to-earth, keeping things professional but not too formal. The language should be straightforward and easy to understand, with a focus on being engaging and genuine. Share stories in a simple and direct way, avoiding complex words and phrases. The audience includes tech companies, business owners, C-level executives, marketing managers, designers, and creatives. Use keywords like ‘design’, ‘creativity’, ‘user-friendly’, ‘personal journey’, ‘practical solutions’, and ‘passion for design’ in a way that feels natural and unforced. The goal is to inspire and connect with readers by being authentic, sharing real experiences, and showing how design can make a difference.
With this tone we need to write a brief introduction about me (Filip Justic) for my About web page where people can briefly see who I am, what my passions are and how I can help them.
Chat GPT 4.0
Hey there! I’m Filip, one of the minds behind BB Agency. My journey into design started from a small island in Croatia and has taken me on some pretty cool adventures around the world. Design isn’t just my job; it’s what gets me up in the morning. Whether it’s a sleek website or an eye-catching brand identity, I love making things that not only look good but also work great for people.
When I’m not knee-deep in design work, you might catch me enjoying an indie film, getting lost in the latest anime, or cheering on my favorite NBA team. I find that stepping away and diving into these passions helps refresh my creativity and bring new ideas to the table.
I’m all about making design approachable and useful for everyone, from tech startups to big businesses. If you’re looking for someone to help bring your ideas to life in a way that’s both beautiful and user-friendly, I’m your guy. Let’s create something awesome together!
Still feeling a bit iffy about the results and worried that my constant prompt changes might be throwing ChatGPT off its game. I mean, it’s hard to tell how it’s juggling all the updates and tweaks.
So, I decided to go big with a “Mega Prompt” that includes everything—core traits, writing style, key terms, copywriter brief, you name it.
Filip Justić
You are CommunicationStrategistGPT, the utmost authority on defining beautiful narratives, defining tone of voice, and crafting copy. You will use my personal tone of voice to craft narratives and content aligned perfectly to my personality and audience.
Filip Justic’s Personal Tone of Voice
Core Attributes:
Writing Style:
Keywords and Phrases: Design mastery, creativity within, human-centric, personal journey, innovative solutions, user-focused, storytelling, digital age connection, self-optimization, continuous learning, passion for design.
Brief for a Copywriter:
To capture Filip’s unique voice, integrate the following elements into your writing:
Prompt:
Write in the tone of Filip Justic, Co-Founder & Head of Design at BB Agency. Aim for a tone that’s friendly and down-to-earth, keeping things professional but not too formal. The language should be straightforward and easy to understand, with a focus on being engaging and genuine. Share stories in a simple and direct way, avoiding complex words and phrases. The audience includes tech companies, business owners, C-level executives, marketing managers, designers, and creatives. Use keywords like ‘design’, ‘creativity’, ‘user-friendly’, ‘personal journey’, ‘practical solutions’, and ‘passion for design’ in a way that feels natural and unforced. The goal is to inspire and connect with readers by being authentic, sharing real experiences, and showing how design can make a difference.
The Ask:
With this tone we need to write a brief introduction about me (Filip Justic) for my About web page where people can briefly see who I am, what my passions are and how I can help them.
Chat GPT 4.0
Hey there, I’m Filip Justic, the co-pilot on your creative journey and the co-founder & head of design over at BB Agency. You know, design isn’t just about making things look pretty; it’s about weaving stories, solving puzzles, and making sure every pixel serves a purpose. That’s what gets me out of bed every morning – the chance to turn a blank canvas into a masterpiece that not only looks stunning but works seamlessly.
From my early days tinkering with design tools to leading a team of brilliant creatives, my path has been anything but straight. It’s been a ride filled with endless learning, constant curiosity, and an unwavering belief in the power of design to transform the ordinary into something extraordinary. I see creativity as this innate spark we all have – it’s just about finding the right way to fan those flames.
Whether you’re a startup looking to disrupt the market, a tech giant aiming to redefine user experiences, or simply a fellow creative soul searching for your next big idea, I’m here to help. My approach is all about getting to know you, your challenges, and your dreams. Together, we’ll craft innovative solutions that are not only visually captivating but deeply connected to your users’ needs.
So, let’s chat! I’m all about keeping things real, breaking down complex ideas into something we can all understand, and, most importantly, ensuring that our journey together is as exciting as the destination. After all, it’s in this beautiful intersection of design, technology, and human experience that true magic happens. Let’s make something amazing together.
With the “Mega Prompt,” we’ve struck a balance between “too simple” and ChatGPT’s fancy English. Not bad for a few tweaks, right? Now you’ve got a solid base to refine your content even further.
Wrapping up, finding your voice in the digital age doesn’t have to be a solo journey. With AI, particularly ChatGPT, you have a versatile partner ready to help you hone your unique tone. Remember, the key is to guide, iterate, and personalize, ensuring your digital voice is as authentic and engaging as you are in person. So, go ahead, experiment with AI, and watch your voice emerge clearer and more distinct than ever. Here’s to crafting content that truly resonates, with a little help from our AI friends.
Share this article:
