Your Brand’s evolution
starts here


Brand Strategy

Brand in Focus

  • Visual Identity
  • Typography
  • Colors
  • Illustrations
  • Brand Collaterals
  • Digital Marketing
  • Design Systems
  • Brand Guidelines

Brand in Voice

  • Naming
  • Verbal Identity
  • Brand Narrative
  • Copywriting
  • Key Messaging
  • Direction of Travel
  • Copy Bank
  • Writing Guidelines

Brand in Motion

  • Animation Systems
  • Explainer Videos
  • Product Tutorials
  • Marketing Package

Brand Journey

Empowering your Brand at every stage of growth

Brand New

  • Building your brand from the ground up
  • Establishing a unique brand story and voice
  • Launching your brand into the market with an impact

Brand Refresh

  • Revitalizing your brand’s visual and verbal identity
  • Aligning your brand with evolving market trends
  • Ensuring consistency across all touchpoints

Brand Sprint

  • Rapidly developing essential brand elements
  • Preparing your brand for a successful MVP launch
  • Achieving quick wins and building momentum

Ready to evolve your brand? From fresh starts to refreshes, we’re here to guide your digital journey.


Brand Process

① Discovery

We gather insights about you, your users, and the market to chart a path for your brand’s concepts and positioning.

② Ideation

Using moodboards, drafts, sketches, and storyboards, we develop and present initial concepts to ensure alignment and accuracy.

③ Design

We craft a comprehensive proposal that resonates with your audience and meets your business needs, bringing your brand to life.

④ Delivery

We hand over a complete toolkit of visual, copy, and video assets to help your team present your brand story cohesively and impactfully.

⑤ Activation

We ensure your brand is seamlessly integrated into your website, product, and marketing assets to drive customer engagement.

Transcending Challenges

Turning your Brand challenges into opportunities for growth

Brand Storytelling

Brand Architecture

Brand Alignment

From Static to Dynamic

Marketing Assets

Design Systems

 Don’t see your specific challenge listed? That’s okay. We love a good challenge, and we’re confident we can overcome it together.

News about Branding

Darko Stanković
Accessibility in Design Systems
Design
Ivan Lucić
Research first, design second
Design
Filip Justić
BB’s expert b-day bash: Unwrapping 11 years of know-how
Culture

FAQ

Your questions, answered

The timeline for your project will depend on its scope and complexity. However, here’s a general estimate for each of our branding services:

  • Brand Sprint: 3-4 weeks
  • Brand Refresh: 6-8 weeks
  • Brand New: 8-12 weeks

These timelines are approximate and can vary depending on factors like the number of decision-makers involved, the complexity of your brand architecture, and the speed of feedback.

To get a more accurate estimate for your specific project, let’s have a conversation about your goals and requirements. We’ll work with you to develop a tailored timeline that fits your needs and budget.

We’re always open to tailoring our services to your unique needs and goals. While our packages offer a solid foundation, we’re happy to explore options for expanding the scope to include additional services or features. We can discuss your specific requirements and how we can create a custom solution that perfectly aligns with your vision and budget.

Our research approach is a combination of qualitative and quantitative methods. We delve into your business goals, target audience, competitive landscape, and industry trends. We conduct interviews, surveys, and/or workshops with your team to gather valuable insights and understand the nuances that make your brand unique. This comprehensive approach ensures our recommendations are creative, data-driven, and strategically sound.

We believe in a collaborative partnership. You’ll be involved in every step of the process, from initial discovery and strategy sessions to design reviews and final approvals. Your input and feedback are the crucial driving factors, ensuring that the final result reflects your vision and aligns with your business goals.

Yes, absolutely! Once your project is complete (most likely through our Finite Engagement, i.e. project-based model, where we’re focused on delivering within a defined timeframe), we can offer ongoing brand management for sustained success. Our Infinite Engagement, i.e. retainer-based model is designed to provide exactly that.

Through our partnership, we become an extension of your team, offering continuous support and guidance as your brand evolves. This includes everything from brand stewardship and marketing asset development to market insights and strategic workshops. We adapt to your changing needs, ensuring your brand remains consistent, relevant, and impactful over the long term.

We will always consider and honor your brand’s history and legacy. However, branding is a holistic endeavor that involves more than just visuals. We’ll carefully assess your existing elements to determine if they align with your goals and target audience. Sometimes, minor refinements can bridge the gap, while other times, a fresh start may be the most strategic path forward.

Our goal is to create a cohesive brand identity that resonates deeply with your audience and supports your long-term growth. We’ll collaborate with you to find the best approach, ensuring your brand’s visual and verbal identity is impactful, effective, and scalable for the future.

Transformative results through
strategic Branding

1+ Years

Empowering Quillbot’s marketing through a creative retainer partnership

2-4 People

35m Users

Marketing Support

5x Brands

Transforming the global EdTech industry with a new brand strategy and family of websites for Wonde.

Family of Brands

2+ Years

Marketing & Website

Peter Dabrowa,

Co-founder & CEO at Wonde

3 Months

Shaping a strong and scalable identity for Pilot44, the innovator iconic brands trust.

Brand Strategy

Brand New

Design System

3x Brands

Shaping the future of transportation alongside Descartes’ family of brands.

Family of Brands

2+ Years

Flexible Partnership

Maxwell Lloyd,
Director of Marketing for TMS at Descartes

3x Brands

Revitalising the website and brand for Sendlane, a premier automated marketing platform.

Family of Brands

3+ Years

Full Cycle

$268m in Funding

From startup to grown up: building a scalable brand for ShipBob and helping them reach the $1b valuation.

2+ Years

Brand Refresh

Branding & Website

Ready to evolve your brand?

Let’s craft a compelling identity that captivates your audience and drives your business forward.